Speaking

Why Book Ken Jacobs To Speak About Leadership At Your Next Conference Or Meeting?

More than 25 years of management and leadership positions at national PR-Communications agencies.

Executive coach with PCC, CPC, ELI-MP, and COR.E Leadership certifications.

Author of “Taking the Lead,” the quarterly leadership column in the Public Relations Society of America’s (PRSA’s) Strategies & Tactics.

Video Podcaster discussing leadership with the public relations and communications industries’ most respected leaders.

Speech & Presentation Topics

How To Be A Dynamic Leader

Leading suddenly became vastly different in March, 2020, resulting in new challenges for leaders that have continued through this day. Attendees of this program will learn the specific leadership tools they need to lead through ongoing uncertain times, regardless of what happens in their organization or the outside environment.

How To Give Constructive Feedback That Inspires

Giving constructive feedback that inspires great work is one of the most critical elements of performance management. Is there a way to give feedback that constructs,  inspires, and actually encourages team members to grow, and be more engaged? Yes, there is, and this workshop will show you how.

How To Lead The Leaders And Leaders-in-Training On Your Team

Leading the leaders on your team and your next generation of leaders, AKA Leaders-In-Training, requires specific strategies and tactics. This session, based on interviews with three communications industry “Uber-leaders,” provides powerful insights to effectively lead leaders, who in turn may be stars in their own right, as well as up-and-coming leaders.

Eleven Steps To Take To Be An Amazingly Effective Leader

This program recommends and explains specific tips executives can take to become more inspiring and effective leaders of their teams, internal and external clients, peers, bosses, and other critical stakeholders. In doing so, attendees will increase their ability to meet and exceed their organizational, career and personal goals. Takeaways include the 11 most critical actions and skills needed to be a more inspiring and magnetic leader, why hose skills are so important, based on research, a list of practical actions they can take once the program ends, and a renewed sense of purpose as a leader.

Nine Critical Leadership Traits For Today

This program continues where “Eleven Steps” ends, providing additional critical leadership actions. Attendees will understand some of the most important actions that leaders can take if they want to their team members to follow them (and yes, your followers do have a choice!) as well as to spread their influence to anyone they lead, including the various audiences mentioned in “Eleven Steps…” This presentation can be combined with “Eleven Steps…” for a deep-dive leadership workshop, offering attendees twenty critical actions that  when implemented, results in a team that is more motivated, engaged, and ready to follow.

From Manager To Leader

This program is especially valuable for new leaders, or managers on the cusp of true leadership. Attendees will leave understanding the critical differences between management and leadership, what leaders do vs. what managers do, the idea that leadership is a two-part choice (made separately by the leader and their potential followers), and nine keys that are most critical to effective leadership, none of which they may have implemented as managers.

The Four Building Blocks of the Leadership TREE: Trust, Respect, Empathy, and EI

If we want to refresh our leadership and become truly effective leaders, we should focus on the Four Critical Building Blocks of Leadership. I call them the TREE: Trust, Respect, Empathy,  and Emotional Intelligence. This session will explain these four building blocks, get you to do some deep thinking, and get you ready to implement them!

Leaders Must Shut Up & Listen!

Far too many leaders believe that leadership is about talking. In reality, if you want to have engaged followers, it’s about Talking Less, Asking the Right Questions, Listening Deeply, and Getting Feedback On Our Leadership Performance. We’ll explore each of these critical leadership skills, explain why they’re so crucial to building followership, and give you practical tips on how you can implement them as soon as you return from Spring Conference.

Be A Lion: The Role of Leadership In Courage

Want to refresh your leadership style to be a more effective leader with more engaged followers? Followers follow courageous leaders. So Be A Lion. This session will explain the role of courage and confidence, why followers are drawn to courageous and confident leaders, and steps you can take to be the brave lion your agency team members need you to be.

Testimonials

  • "Ken is an icon in our industry, helping countless leaders find the courage to continuously improve. I recently met Ken at a Public Relations Society of America International Conference, where a good friend shared how much Ken's coaching and mentorship had helped him as he launched his new career as a public speaker. Then, I attended his session "Be a Lion: The Role of Courage in Leadership" at the 2024 International Conference in Anaheim. I'm always looking for new knowledge to be the best leader I can be for my teams. This presentation was a great reminder of how important it is to show courage in your role—so many nuggets of great information. You can read his recap here. I'm so grateful for his wisdom and willingness to share it with us all."
    Janelle Guthrie, APR, Fellow PRSAJanelle Guthrie, APR, Fellow PRSAVice President-Communications, Building Industry Association of Washington
  • "At the 2024 international conference for PRSA I heard Ken Jacobs speak about courage. His presentation, "Be A Lion: The Role of Courage in Leadership" resonated with me. I incorporated his message into my own presentation at ICON. When a crisis is brewing, as PR professionals we need to ask the right questions, decide what a reasonable person would expect of our organization and present our advice to the C-Suite. Ken’s point, which I reiterated in my presentation and have used since, was we need to have the courage to take a stand, be strong in our beliefs and stand up to counter arguments. As I prepare to retire from my full-time job, I have a lot more courage than I did earlier in my career. I wish I would have heard Ken speak about courage years ago. I believe I would have been a better counselor. Ken’s presentation on courage should be a must hear for all PR professionals, whether you’re beginning your career or a seasoned pro. To that end, I invited Ken to speak about courage to PRSA’s Fellows. I can’t wait to hear him again."
    Janet KacskosJanet KacskosDirector of Communications at Millersville University
  • "Ken hosted programs for two membership groups at the Institute for Public Relations: ELEVATE and NEXT. Attendees raved about his content, praising his wealth of experience and deep knowledge. Ken’s approachable style made him highly engaging, and he generously offered ongoing support, encouraging attendees to follow up with him to foster their growth and accountability in achieving their goals. I highly recommend him!"
    Tina McCorkindale, Ph.D., APRTina McCorkindale, Ph.D., APRPresident and CEO of the Institute for Public Relations
  • "I attended Ken's workshop on providing constructive feedback and learned so much during this engaging, interactive, and informative session. Not only was Ken a great presenter, but he was also a good listener during the session--walking the walk of the principles he recommended. Highly recommend!"
    Fay Zifei ChenFay Zifei ChenAssociate Professor, University of San Francisco
  • "I recently had the amazing opportunity to attend PRSA ICON for the first time (as a staff member of the University of Delaware). Although I didn't get to connect with Ken directly, I couldn't help but praise his leadership session, "Be A Lion: The Role of Courage In Leadership." I took so many notes and the room was filled. Thanks for the great session and hope to connect again at future conferences!"
    Melissa BetauMelissa BetauProgram Coordinator for the Department of Communication, University of Delaware
  • "As a person who has held leadership roles in public relations for the past 36 years, I believe that one of our biggest downfalls as leaders is overthinking the obvious and losing our focus on what, or should I say, who is most important--the people in our organizations. Overthinking can bring peril to our vision and success as a leader. That's why listening to Ken Jacobs present, Be a Lion!: The Role of Courage in Leadership at the 2024 PRSA ICON, was refreshing and helpful--even to a senior leader. Ken's simplicity and hands-on approach to leadership cut through a lot of clutter in a way that invites a culture of trust and confidence from top to bottom.
    Mark D. WeinsteinExecutive Director of Public Relations, Cedarville University
  • "At PRSA ICON this year, I attended Ken’s workshop, Be A Lion!: The Role of Courage in Leadership. Ken’s approach to leadership is engaging and compelling, and he creates an easy, participation-forward environment. The real gem of the conference was an open invitation one morning to meet with Ken and other leaders over coffee. We shared challenges and strategies with each other and there was no shortage of laughter and good advice. A conversation with Ken is a great start. Attending his workshops or better yet, working with him as a coach can take anybody to the next level."
    Chris StokerChris StokerStrategic Communications Manager, Columbia University Irving Medical Center
  • "I highly recommend Ken’s leadership session “Be A Lion: The Role of Courage in Leadership.” I first heard him speak at the PRSA ICON conference in Anaheim and found the information so inspirational and relevant to what PR professionals do on a day to day basis."
    Samantha MillerSamantha MillerCommunications and Community Liaison Coordinator, Donlin Gold LLC
  • "I has the opportunity to see Ken present "Be a Lion: The Role of Courage in Leadership," at the PRSA 2024 ICON. Ken's presentation was clear and thoughtful, and demonstrated his expert knowledge of communications and PR and our role as leaders. If you are looking for someone who can demonstrate not only the need to communications and PR professionals to be leaders, but to give you some ideas about what that means to an organization, I would check out Ken's work."
    Eric MossEric MossDirector of Communications, University of Washington
  • "Ken's course on leadership and being "a lion" was an introspective lecture on leaving fear at the door and becoming the best version of yourself without regard for how you are perceived. He presented the audience with an opportunity to take a look in the mirror and tools to utilize whenever fear comes inevitably knocking in the workplace, and throughout our lives. Would recommend Ken and his course to anyone wanting to better themselves and receive invaluable information."
    Robert AllenRobert Allen Public Information Specialist, City of Austin

Ken has presented, taught and guest lectured for prestigious organizations including:

  • PRSA’s Organizational Leadership Certificate Program;
  • The International Association for Measurement and Evaluation of Communication (AMEC);
  • The Executive Master’s Program, Communications Management;
  • Syracuse University’s S.I. Newhouse School of Public Communications;
  • The Public Relations Global Network (PRGN); and
  • Taan Worldwide (the global network of independent communications agencies)

You can access a more complete list of events and speaking engagements here:

Published Works

Contributed portion of “Learning Ethics From A Mentor,” chapter in “Answers for Ethical Marketers, A Guide To Good Practice In Business Communications,” Deirdre Breakenridge, Routledge, 2021

Author, “Communications Skills For Business Leaders Who Want to Motivate and Inspire,” chapter in “Fast Tracking Your Career, The Ultimate Guide For PR Pros,” Deirdre Breakenridge, Critical Mention, 2017.

Author of four Leadership eBooks:

Please complete this short form to contact Ken about his speaking on leadership at your next conference or meeting.